As a solo entrepreneur you can get overwhelmed trying to wear all the hats. If you are just starting out you are the CEO, the sales person, the book-keeper and the dish washer. You know that I mean? You might have heard the phrase create leverage and if so great. However, once you make that discovery you are now simply exposed to so many options it’s hard to know what to choose.

As a work at home business one of the goals is to create an experience for the customer that is as easy as if they were buying from a Fortune 500. So how do you make it happen?

One of the best things you can do is look for good products that can demonstrate value to the customer but involves little to no work on your part.

Here are 10 tools that are easy for the non techs but add great value to the customer.

1. www.Efax.com: EFax is an online fax service that eliminates the need for a traditional fax machine, another line and all the associated expenses such as paper and ink cartridges. You get a real fax number that’s tied to your email.

2. www.Aweber.com: If you want to keep in touch with your customers automatically and personalize the communication an auto responder can be an important tool. For a small monthly fee you are able to create email campaigns or a single message and broadcast it to your customer list. There are a variety of ways to increase the personalization and as a result will help you develop a better relationship with the customer.

3. www.VoiceShot.com: How would you like to instantly send a voice mail broadcast message to one or thousands of customers at a time? Imagine the power of being able to send reminders, alerts, product announcements or even so interactive polls or surveys right from the web. There are no set up fees or monthly minimums. You simply pay for the calls that are delivered. You truly can call more than one person at a time.

4. www.SendOutCards.com: Have you ever wanted to send a thoughtful card to someone but forgot or it simply did not happen because you ran out of time? Well Kody Bateman CEO of send out cards has not only revolutionized the greeting card industry he has made it his mission to change peoples lives one card at a time. With over a couple of cards in the inventory you can send cards to anyone.

I love this product because in less than one minute you can choose a card, personalize it, even add a picture, write it with your own handwriting, put a stamp on it and hit send. This is no e-card that may never get opened. You can set yourself apart from the competition and touch the heart of people you care about with this revolutionary product.

5. www.AudioAcrobat.com: Audio Acrobat is easiest way to add audio to your website or email. Would you to create your own online radio show? Audio Acrobat helps you record conference calls, podcast, interviews, and more. You can also learn to create products such as marketable CD’s.

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When it comes to advertising, I’ve tried just about everything. I tried free classified ad sites, I tried FFA sites, I tried banner exchange programs.
The results? Not much.
I was tired of hearing that the Internet is the largest market in human history. Maybe so, but how could I reach those millions of people?
The answer, I discovered, is ezine advertising.
Ezines are sometimes called ‘opt-in’ lists because everyone who receives an ezine has chosen to do so.
And that’s why ezine advertising gets results. People read ezines and they’ll read your ad. And if you’ve matched the ezine to the product you’re selling, you’ve reached your target audience.
There are currently around 90,000 ezines being published every month. So whatever you’re selling, there’s more than likely an ezine that will take your ad straight to the audience you want to reach.
Ezine advertising is not only effective, it’s cheap as well. A 5 line ad in an ezine that goes to 3000 people will cost you between $5 and $20 per issue.
As a general rule, you’ll always get back at least the cost of the ad, and usually much more. So there’s very little risk.
But there are some tips for successful ezine advertising. Here they are:
1. The first and most important rule is: “Track your Ads!” Say you place an ad in 5 different ezines and get a hundred responses. If you don’t track your ads, you won’t know which ezines were pulling responses and which weren’t.
But how do you track your ads?
Then, when you get a reply with ‘ezineA’ in the subject field, you’ll know which ezine it came from.
For a URL, it’s the same principle:
However, if you’re going to code your URLs, you’ll need a good webstats program to track the coded URLs. Here’s another way to code your URLs: for every ezine ad, create a duplicate of your homepage and name the page after the ezine that your ad will appear in. So, if the ad is appearing in EzineA
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Office furniture – the term usually conjures up images desks, cubicles and chairs. We rarely think beyond it. But these days, there is more to it than a single functional unit. Today, your office furniture has to do more for you; it has to multi-task just like you do. Moreover, it has to accommodate your stationary, your rolodex as well as your technology infrastructure!

Yes, now think of office furniture. Do you see something different? Thought you would! Now you have cubicles, chairs etc. and a desk with your laptop or PC, a printer, fax machine, headphones, phone(s), files, CDs, pictures, maybe even a coffee machine. And it has to do this in style. So whether you are planning to buy office furniture for you home office, or a relatively bigger office where you are in charge of the décor, there are a few basic rules which are well kept in mind.

Identify the needs

The first thing to do when thinking of buying office furniture, is to keep work related requirements in mind. Do you use too many gadgets? Do you need a lot of space to store things? Do you doodle as you talk over the phone? These and many such questions will give you a good idea about how ‘functional’ your furniture needs to be.

All about logistics

Ask yourself logistical questions – How many employees do you have? Do you work from a home office or do you have a separate office space? How many hours do you plan to spend at work? Are you spending too much time sitting down? This will help you decide exactly what you need to spend on and what you can hold back on.

Create a list

Before buying furniture, make a list of what all you plan to buy and compare it with your needs. Further divide the list into “must have” and “nice to have” categories. This will save you a lot of trouble when you are picking things up and will let you stick to your core needs.

Stick to your budget

Identify a ceiling budget for your furniture shopping spree right at the onset. Else you may end up overshooting just because you had to have that overpriced and classy desk chair.

Functionality or style?

It is usually wise to purchase furniture which is more functional rather than just stylish. But this would largely depend on the reason for the purchase, and for what type of business you are purchasing it. If you need chairs for the reception area of your employer, you might want to invest in stylish furniture. However, if it is for your home business, you might reconsider doing that. But if you get both style and function, which is not so rare these days, go for it!

Purchasing the work desk

The work desk is by far the most important piece of furniture you shall purchase. And because you are going to be using it so often, it is well worth investing a little extra so as to purchase a nice, sturdy functional and comfortable work desk. Make sure the surfaces of the work desk are non-staining thought.
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The failure or success of a business often relies on the most fundamental operations-the ones that often get overlooked as a tipping point process in the daily business cycle. Fortunately, one of the leading business sites, AllBusiness.com, offers advice and solutions that help businesses succeed. These 10 easy-to-follow steps will help your home-based business become a success.

1. Plan ahead. Take the time to make plans for every eventuality that may arise. From natural disasters to unexpected financial problems, you will need a plan that you can readily access to get you through a difficult time.

2. Put money aside. Don’t begin your business with delusions of overnight success. You’ll need funds to tide you over while your business grows. Put some money aside to tide you over until you do start earning revenue.

3. Organize your time. Being a responsible business owner means managing your time wisely. Initially you will need to spend extra time making your vision a reality.

4. Organize your space. You can’t run a business effectively if you are wasting time looking for an important receipt under reams of loose paper. Take time to organize your home office and make sure you can function efficiently.
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